Background:

I have been watching Douglas Crockford's series of presentation about JavaScript History (which I highly recommend) lately and a one comment of his specifically piqued my attention.

The trademark for 'JavaScript' is owned by Oracle

History:

Due to time constraints at Netscape, the language was literally written in weeks and released in very buggy form. To make it seem more appealing, Netscape picked JavaScript to appeal to the massively growing population of Java developers. Unfortunately, this pissed off Sun and stirred up a lot of controversy between the two organizations.

At some point, they came to an agreement whereby Netscape was given permission to use the name as long as Sun owned the trademark.

Some people incorrectly refer to JavaScript as ECMAScript because that's where the standard for the language is registered but, aside from it's current marketing-driven label, it doesn't really have a name.

Fast Forward

Sun goes down only to be swallowed by Oracle, who has no reservations about litigating for profit, now owns the name.

So... If Oracle decides and forces JavaScript to take on a new name, what name would best represent the language?